Hi! On Father's Day, 2010, a Sunday, I experienced a revelation. No, it was not anything divine, I don't think. Instead, my revelation was more like an awakening, and is best described in a recounting of the day.
Sunday morning, I opened my email to learn that one of my classic arcade video games listed on eBay had sold. That is a nice way to start any day, especially Father's Day. As the day unfolds, you will see the sale of that 25-year old arcade video game will mark the beginning of my awakening.
In the afternoon, my wife treated me to lunch and a movie. Now, given that I have read a number of books on the history of video games. And, given that I have been in the amusement game business for 25 years. I am somewhat aware of the influence of video games upon today's culture.
So, while enjoying our lunch at Bone Daddy's, it was not hard for me to begin imagining the humorous possibility that the three television screens, which were broadcasting what appeared to be live FIFA soccer, PGA golf, and MLB baseball, might really be the latest EA Sports video game releases.
In case you think my imagination is a little too active, let me ask - have you seen the movie Avatar? The line that visually distinguishes between real and computer-generated images (CGI) has all but vanished.
After lunch, came what is usually the painful process of movie selection. You know what I mean. She likes mushy stuff.
While I, on the other hand, invest my time preparing my mind for urgent matters of extreme consequence. One never knows when a call to duty will come. Still, when the "call" comes, one must be prepared to fight to the death in what could be the ultimate battle - the battle to save humanity from annihilation, absorption, enslavement, or whatever other fate, legions of invading mutant cyborg aliens might have planned for us.
We must be always vigilant, and ready to stand to the last man to plasma cannon blast those unwelcome critters right back into their alternate universe. And then, blast their wormhole closed once and for all time.
Remarkably though, we both quickly agreed on a movie simply because of its interesting title, The Prince of Persia: The Sands of Time. Indeed, it turned out to be a great choice. The movie had fascinating action, a great story, great music, and the right amounts of everything else.
And once again, my imagination carried me away. I could not stop thinking about what a great video game this movie would make. Unfortunately, at the movie's end, I discovered that while my imagination seems to be grinding along okay, I am distressingly much farther behind the cultural curve than I would ever have thought.
According to the credits, the movie is actually based upon the very successful Prince of Persia video game franchise which was first released in 1989. (Duh.) As to a movie about a video game, this is not the first movie about a video game. There have been many others. And, there have been video games about movies. As well as, video games about comics.
Coming this December, we can watch the sequel to a movie made 20 years ago that was the first to introduce CGI...that featured an imaginary arcade video game...that spawned a real arcade video game...which spawned its own sequel. Stumped? Here is a hint: Tron: Legacy. I can hardly wait. Click here for more about the arcade video game, Tron.
Following the movie, came a stroll around the shopping mall. There was, of course, our obligatory visit to Brookstone, the cool high-tech gadget store. Which, by the way, offers neat stuff to enhance one's mobile experience, including video-gaming .
At this point, my awakening had been fully seeded, and fertilized. But, it was not until our visit to the next store that it would be watered, and finally blossom.
Standing at the front entry of GameStop, we were first greeted by a rack of the hottest new video game titles. Not surprisingly, the Entertainment Arts (EA) logo was on most of the boxes. The real surprise, however, was what I saw inside the store. The place was packed. With games, naturally. And, more importantly, with people.
There were all kinds of people. Young and old. Male and female. And, multiple colors and heritages. I am certain that there were more people per square foot of space, than in any other store in the mall.
But, none of these patrons radiated the absolute joy of being there like the little guy back in the corner. His mom was at his side. His pacifier was firmly planted between his teeth (or gums). And, he was playing the Wii with his slightly older sister.
There was a smile on his face so large, one had to wonder about the future of that pacifier. I have never seen a kid have so much fun driving a race car that was, well honestly, not going anywhere.
Then, there are my grandkids. Since they have been tall enough to climb a stool, they have been guiding Ms. Pac-Man deftly through her maze. With kids like that little guy, his sister, and my grandkids around, there should be no wondering about the future of video games.
After an enlightening Father's Day, later that evening there was just enough time left to finish reading EA: Celebrating 25 Years of Interactive Entertainment
. At EA, they refer to themselves as "A 21st Century Pop Culture Powerhouse." The pop culture powerhouse part is definitely no brag. However, I am not sure that they are giving themselves the correct credit. Or, at least, not to video games, anyway.
I would venture that video games are today much more than a pop culture phenomenon. Certainly, they once were. The late 1970's through mid-1980's is commonly thought of as the classic or golden age of video games. During those early years, their rise in popularity was phenomenal.
But then, think about my day - beginning with a classic video game sale, then a restaurant that had the look of video games, then a movie about a video game, then mall shops that carry video game stuff, then children playing video games, and ending with a video game publisher's 25th anniversary commemorative book. It seems that I was bumping into something or someone who were directly or indirectly related to video games at every turn.
A pop culture phenomenon, in the popular sense of the term, does not enjoy a lifespan of nearly 40 years. Yes, video games have been around that long. And, during their near 40-year life their cultural presence and influence have grown pervasively and exponentially. But, in my experience, whatever is at the moment considered '"pop" is either eventually abandoned or absorbed into the mainstream. And, mainstream means becoming "established."
Take for an example, rock-and-roll. Once reviled from many pulpits, rock-and-roll music is hardly thought of any longer as "pop." In fact, rock-and-roll has been "established" for so long that there is even Christian rock music. Furthermore, rockers Mick Jagger and Paul McCartney not long ago were knighted by the Queen of England (can you say, Sir Jagger?).
This is not to suggest that video games have merely transitioned from "pop" to "established." I think that there is much more to the video game story.
In my opinion, video games have grown well beyond the scope of "popular" or "established" in terms of cultural influence. So much so, I would opine that we are now living in what will one day be known as The Age of Video Games.
So, there you have it: we might just be living in The Age of Video Games, and that is my revelation.
Of course, there are many state of the art gaming components yet to come - like a Star Trek holodeck in every home. Or, should I say, a Nintendo holodeck platform with Entertainment Arts virtual open-ended simulation game media for everyone.
By the way, make mine mobile. And, hurry.
R. Steve McCollum